EDITORIAL
OPPORTUNITIES
Send us your club, group, civic and social news and we’ll tell everyone your business! We welcome photos, too! Email your copy to editorial@aroundthetownsct.com or call for more info at 203-799-0696. If you can not email your photo or editorial submission, a hard copy can be mailed to us or dropped off at our office. Please see our contact page for further details.
Please include a daytime phone number and author's name for confirmation or in case we have questions. We need your copy by the 15th of each month for next month's issue. Dated articles from the 1st-10th of the month should be published in the prior month's issue. (e.g., a June 1 event should be featured in May, so we need your copy by April 15th!)
You're never too late to be listed on our Online Articles page! We update that page often.
Send us your club, group, civic and social news and we’ll tell everyone your business! We welcome photos, too! Email your copy to editorial@aroundthetownsct.com or call for more info at 203-799-0696. If you can not email your photo or editorial submission, a hard copy can be mailed to us or dropped off at our office. Please see our contact page for further details.
Please include a daytime phone number and author's name for confirmation or in case we have questions. We need your copy by the 15th of each month for next month's issue. Dated articles from the 1st-10th of the month should be published in the prior month's issue. (e.g., a June 1 event should be featured in May, so we need your copy by April 15th!)
You're never too late to be listed on our Online Articles page! We update that page often.
View Our Editorial Guidelines
How to get Ink… Press Releases
101
Submissions should be emailed (or at least typed if you can’t email).
Include your copy in the email message to make sure the publication can read it. Not all word documents are compatible.
Include contact name, phone numbers and email in case of questions.
Do not…
capitalize complete words (or the whole release);
underline words for emphasis;
send a PDF of your event flyer;
send a scan of your event flyer;
include a link to a third party for your photos.
Use A Photo – they grab attention!
Attach photos to your email as a JPG with at least 300 dpi.
Don’t embed it in a document.
Name the photo/JPG to match the article (to the headline or group’s name)
Check with the publication for their photo specifications.
Include your caption at the bottom of your article. It should include names, titles, hometowns and an intro to what the picture is about. (If everyone is in the caption, don’t repeat the ‘laundry list’ in the article.)
Remember, action shots are more interesting than line-ups.
Name your files…
When sending a Word Doc or JPG name your article and photo by event title or group & date (“Rotary Auction”, “Garden Club March Events”).
Do not… use the name of the publication (“around the towns”) or “press release”.
Do not send your entire folder of photos; pick the one that says it best.
A Matter of Style…
Begin with a title that grabs attention and summarizes the entire story in as few words as possible.
Put the most important information in the first paragraph: what, when, where, who, plus the name of the corporation, group or individual involved.
In the second paragraph, try to say why the announcement should matter to anyone. This should relay the news value – what makes your announcement important to the readers.
Don’t use… personal pronouns (“we”, “you”, “our”); blatant promotional statements (“The company has the best service”); subjective adjectives (beautiful”, “exciting”, “wonderful”, etc). Avoid hype and clichés.
Check spelling, especially names, days & dates, and phone numbers.
Don’t run on with minor details. Try to limit the release to 300 words or less.
End with a paragraph briefly summarizing the history of the event, group, company or individual.
When in doubt – call the publication!
We offer tech support for emailing photos, advice on digital photos and scanning.
Submissions should be emailed (or at least typed if you can’t email).
Include your copy in the email message to make sure the publication can read it. Not all word documents are compatible.
Include contact name, phone numbers and email in case of questions.
Do not…
capitalize complete words (or the whole release);
underline words for emphasis;
send a PDF of your event flyer;
send a scan of your event flyer;
include a link to a third party for your photos.
Use A Photo – they grab attention!
Attach photos to your email as a JPG with at least 300 dpi.
Don’t embed it in a document.
Name the photo/JPG to match the article (to the headline or group’s name)
Check with the publication for their photo specifications.
Include your caption at the bottom of your article. It should include names, titles, hometowns and an intro to what the picture is about. (If everyone is in the caption, don’t repeat the ‘laundry list’ in the article.)
Remember, action shots are more interesting than line-ups.
Name your files…
When sending a Word Doc or JPG name your article and photo by event title or group & date (“Rotary Auction”, “Garden Club March Events”).
Do not… use the name of the publication (“around the towns”) or “press release”.
Do not send your entire folder of photos; pick the one that says it best.
A Matter of Style…
Begin with a title that grabs attention and summarizes the entire story in as few words as possible.
Put the most important information in the first paragraph: what, when, where, who, plus the name of the corporation, group or individual involved.
In the second paragraph, try to say why the announcement should matter to anyone. This should relay the news value – what makes your announcement important to the readers.
Don’t use… personal pronouns (“we”, “you”, “our”); blatant promotional statements (“The company has the best service”); subjective adjectives (beautiful”, “exciting”, “wonderful”, etc). Avoid hype and clichés.
Check spelling, especially names, days & dates, and phone numbers.
Don’t run on with minor details. Try to limit the release to 300 words or less.
End with a paragraph briefly summarizing the history of the event, group, company or individual.
When in doubt – call the publication!
We offer tech support for emailing photos, advice on digital photos and scanning.